Tuesday, October 19, 2010

Ok, yes, we all heard the statistics released this week, more than 50% of US women ages 18-45 are not married. The highest ever…we are catching up with Europe where weddings and the institution of marriage have been out of fashion for some time.

My UK attorney, likes to refer to the father of her grandchildren, her daughters partner, as her son out-of-law. There are many reasons like the recession, the housing crisis, high unemployment and so on. Yes, the flood of weddings we have seen were often financed by lines of credit, equity lines and credit cards. So yes the numbers are down and anyone in this business will concur.

Kids at weddings were a “niche within a niche” and a small but worthwhile population for Paper Posie’s books and activity kits. And now they may have fallen off any brave bride and groom’s radar screen…or have they? Well I have pointed out before that when families gather they invariably have children with them…smaller family style weddings are children friendly so I am hoping that brides and grooms, the wedding party and even wedding coordinators do find our products. How charming so many say when they see the ways that children can be involved, happily and as quietly as possible!

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